Southern State of Mind

Calling ALL Dog Lovers in the Tampa Bay Area


Good Morning to my lovely followers! I hope you all are having a fabulous week. I wanted to share with you an ongoing event happening at Diamonds Direct in downtown Saint Pete. Yes, I work there and it is our family business so I really enjoy it. We are currently having a Diamond Doggie Red Carpet Contest that ends August 26th, National Dog Day. If you’re in the Tampa Bay area, you should stop by with your pup and have your little one pose on our red carpet. It will be a great time!

Here are some more details for the event:

A red carpet and pup-sized “Diamond Doggie” Step and Repeat have been rolled out near the store entrance!

Dog owners, you have through August 25th, the day before National Dog Day, to bring your four-legged friends to Sundial, snap a photo on the red carpet, and post to Instagram with hashtag #DiamondsDirect to enter.

We’ll place all photo submissions into a Facebook album on August 26th – National Dog Day – for a week of public voting, and the three most well-liked dogs receive prizes – gold necklaces with a gold dipped doggie treat pendant!

In addition to the VIP red carpet experience and Diamond Doggie contest, we’re selling 24-karat gold plated doggie biscuit ornaments for $25, not for consumption.

All proceeds of the golden biscuits will go directly to Southeastern Guide Dogs, so dog lovers are encouraged to stock up for the holiday season!

For anyone who wants to sport their own doggie-themed bling, puppy ALEX AND ANI bracelets and puppy PANDORA beads are available.

Follow along at where we’ll highlight a few random entries before National Dog Day!

More info:

While you’re at it, you can treat yo’self to some jewelry and complimentary wine, beer and cookies at the store! I would LOVE to know if you’re bringing your pup. Hopefully I will be there to see all of the cuteness going on in the burg!

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